The BBC and ITV’s streaming service BritBox has named Will Harrison, the Ingenious Media managing director and former Warner Bros government, as its UK MD.
Harrison will start work at BritBox later this month, overseeing its technique and industrial efficiency within the UK. He’ll report back to Reemah Sakaan, the chief model and inventive improvement officer of BritBox World, and the BritBox board.
He has labored at movie and TV investor Ingenious since Could 2018, and was beforehand the chief industrial officer of the Warner Bros’ Harry Potter franchise for greater than two years.
Harrison additionally had a three-year spell because the chief working officer of HBO Europe, whereas different roles have taken him to A+E Networks, Disney and Turner earlier in his profession.
He joins BritBox after it launched within the UK in November, offering customers with entry to greater than 1,000 hours of content material from the BBC, ITV and Channel 5 for £5.99 ($7.80) a month. It’s distinct from the U.S. service, which debuted in North America in 2017.
Harrison stated: “They’ve finished a incredible job in an extremely brief time frame. I’m excited on the progress forward of us and look ahead to serving to BritBox transfer from a start-up to a well-established a part of the British media panorama.”